Consent-Based Value Sharing
Download PDFSATI is not a marketplace for selling data. It is a protocol that verifies the conditions users have approved and connects them with participation opportunities that match those conditions. Advertisers do not purchase raw personal data or user lists.
Value sharing is not compensation for the permanent transfer of data. It consists of three elements: consent limited to a specific purpose and period; verification of ad impressions or actions; and distribution of rewards from the campaign budget. Once consent is revoked, further access and any new use are stopped.